

Reruns of both “The Young and the Restless” and “The Bold and the Beautiful” have actually topped originals for “Days of Our Lives” over the course of this shutdown period in total viewers, though that’s not the case in the key demo’s ratings. That “Days” stockpile is perhaps not as reassuring to NBC as it might seem.

“Days of Our Lives” has enough originals to last into the fall, a person with knowledge of production told TheWrap. NBC’s “Days” had a ton of episodes in the can this whole time and is still airing new ones daily as we speak. ABC’s “General Hospital,” which was airing originals Monday-Thursday, joined “Y&R” and “The Bold and the Beautiful” in that all-rerun boat beginning the week of May 24. And that’s the one that has been all original episodes this whole time.Īfter running out of their own originals due to production shutdowns, both of the CBS soaps went into reruns starting the week of April 27. NBC’s “Days of Our Lives” brings up the rear with a 0.6 rating and 2.016 million viewers. Bill Bell, Bradley’s big brother, is the president of Bell Dramatic Serial Company.Īlso Read: Coronavirus Ratings Boost Has Already Reversed - Except for Daytime TVĪBC’s “General Hospital” gets the bronze medal (out of four, so not much to celebrate on that level of the podium) here with a 0.7 rating and 2.292 million viewers over this analyzed span. “The Young and the Restless” is produced by Bell Dramatic Serial Company in association with Sony Pictures Television. Bell-Philip Television Productions produces “The Bold and the Beautiful,” which is showrun by Bradley Bell. Not only do both of the top daytime soap operas on broadcast television share a network, they also both have the Bell Family behind their series. Over that same span, for which we included data from March 9 through June 14, fellow CBS soap “The Bold and the Beautiful,” the one that returned to production on Wednesday before immediately shutting down again the same day to ramp up COVID-19 testing, is in second place with a 0.8 demo rating and 3.477 million total viewers. In TheWrap’s study of Nielsen’s Live + Same Day ratings for broadcast television’s daytime soap operas during the coronavirus pandemic, new episodes of “The Young and the Restless” on CBS have led the competition in both the key women 25-54 demographic, with a 0.9 average, and among total viewers, with 4.002 million.
